|Event Name||CBI's 2nd 2012 Annual West Coast Forum on Interactions with Thought Leaders and Key Opinion Leaders (KOLs)
Tuesday, May 22, 2012
Wednesday, May 23, 2012
|Description||Building upon a successful inaugural event, CBI’s West Coast Forum convenes small- to mid-sized biotechnology, medical device and pharmaceutical companies to explore strategies for developing and maintaining a compliant, effective KOL engagement program from early-stage development through post-launch. Guidance at the federal, state and academic medical center level continues to shift and increase the complexity of industry-HCP interactions. Industry leaders examine challenges – barriers to KOL access, constrained resources, determination of FMV and more – and solutions for overcoming them.